By: Ramon Martinez

Finding a way to stay competitive is essential when trying to make your small business a success. Failing to change with the times can lead to the public perception of your company being tainted. Long gone are the days of traditional print advertising. These days, companies are using apps to connect with consumers all over the world.

Security should be one of the main priorities you have when developing a new app. Using enterprise identity management software during the development process can help you keep a lid on sensitive information.

Working with app developers who are knowledgeable regarding the current threats facing mobile app users can help you avoid problems. Studies show that nearly 45 percent of small business owners claim they are going to spend more money on mobile app security in the next year. This statistics shows you just how important securing users’ information is.

The following are just some of the most common security risks every mobile app developer needs to be aware of.

1. Problems With Data Storage Security

The overwhelming majority of modern apps collect information from their users. This information can be used for everything from marketing strategies to product optimization. While collecting data is a good idea, you need to make sure this information is kept safe.

There have been a number of data hacks in the past few years that were a result of poor application security. One of the best ways to protect user data is by investing in state-of-the-art encryption tools. These tools will need to work across various platforms and be easy to use. The money you invest in this encryption will be worth it considering the increased security it provides.

2. Focus on Improving Authorization and Authentication

Properly authenticating a user’s identity is one of the best ways to keep their information safe. In the event that a person’s device is stolen, app authorization and authentication can prevent a criminal from getting sensitive information from them.

Rather than overlooking the power of proper authentication, you need to make this feature a priority. Working with an experienced app developer is key when trying to iron out the details of your app’s authorization feature. These professionals will also be able to offer you some guidance on how to implement these features without errors being made.

3. Session Timeout Features are Important

Some app users fail to sign out of a program once they are done interfacing with it. Most users assume that the apps they are using have a session timeout feature. These features are designed to log a user completely out of the system after a predetermined period of inactivity.

You need to make sure your app has this feature due to how helpful it can be when trying to keep hackers at bay. If a person’s phone is left signed in to an app and it is stolen, the thief can then take all of their sensitive information. A session timeout feature is easy to add to your app, so there is really no good reason for not including it.

Rushing through the app development process will generally lead to a number of crucial mistakes being made. Attempting to do this work without the help of a seasoned professional can also leave your app and the user’s security at risk. Before hiring an app developer, be sure to do some research to find out more about the experience they have.


Ramon Martinez is a regular writer and tech beat producer for NewsWatch. He loves all things tech and exploring the newest gadgets.