In the last few years, sports streaming on the live streaming platform is getting more popular than other traditional methods. This shift shows how strong live streaming is now in this industry.
In a recent market report, we found a significant amount of people getting used to it. In Australia this number is huge. It is true Australia is one of the best places to stream different sports platforms like ESPN, Eurosport, BT sports, Optus Sports, etc.
Some of these streaming services have geo-restrictions to streaming in Australia. Don’t worry when you have a VPN. You can possibly stream Optus Sport outside Australia. Walk through this review and find more interesting facts about how sports streaming services are evolved with time and the biggest example to this is unblocking any channel with VPN.
How is live streaming changing the sports Industry?
The Sports Sector is now very much influenced by live-streaming platforms. There are enough reasons we find that make Sports Events more flexible. Without waiting time, let’s talk about some of these.
Greater variety of sports
The live streaming platform is not limiting the service for sports fans to one or two type’s sports events. It opens a whole new world of entertainment. This platform is now best not only for professionals but also amateurs.
Live streaming platforms now stream football, cricket, hockey, baseball, basketball, and many more. You can enjoy many professional leagues in front of a single digital screen. Offering more diversification is a strength for live streaming platforms.
Easy to reach
Your local network TV cable channel provider might not be able to offer you tons of options for different channels and Sports Events.
Now there is no chance to miss your favorite sports Events when you have access to live-streaming platforms like Optus Sports, and BT sports.
Even in Australia, you will not miss them. It doesn’t matter where you live, you need a reliable VPN to access the sports streaming platform.
More Income for Sports Industries
The Sports Sector is now focused on making more money. Live streaming platforms can reach more fans than traditional TV channels. That’s why streaming sports events on popular streaming services increases the value of sports media rights.
Most of the platforms come with pay-per-view conditions. That’s why the subscription model helps to generate money.
Getting More Fans for the Sports Industry
OTT platforms and live streaming services are much more attached to the sports fan than a traditional cable Subscription.
Live streaming offers more flexibility and the option to enjoy all the sports events you want. Most of the subscribers are potential customers for the sports event.
In this way, clubs and federations get more and more information about the supporters and fans. It is very much essential for the sports industry to get connected with mass people. But traditional sports channels cannot provide such fans and user information to the industry directly.
Live streaming services can do that easily without any delay. It makes more sense to get a better sponsor for the sports and advertisers. Live streaming helps to get fans as fast as it can.
It’s a commitment to Sports Fans
Live streaming services offer customization options for sports fans. They can watch what they want at any time from any corner of the world. Yes, it enables more interactive experiences and different ways to know what’s going on.
It has a question-and-answer session, an opinion section, a fan wall, user-generated content, and many more.
The Power of Live Streaming in the Sports Sector
At present, the rise of different streaming services like Netflix, Hulu, and Amazon Prime makes it more promising for the live streaming service in the sports sector.
Now we have more than one option to stream sports events. In many countries like Australia or outside Australia, you can enjoy sports events on beIn sport, ESPN, Eurosport and BT sport, and many more.
Because of the ease of accessibility, the number of users and fans is rising. Here is the table to know the number of people who watch sports via a live stream.
| Medium | All adults | 18-24 | 25-34 | 35-44 | 45-54 | 55+ |
| TV (Live) | 65% | 61% | 62% | 64% | 71% | 71% |
| Online (Live Stream) | 39% | 47% | 45% | 37% | 34% | 22% |
| Social Media | 34% | 39% | 38% | 35% | 29% | 16% |
| Mobile App | 24% | 28% | 27% | 25% | 21% | 11% |
| Newspaper | 19% | 14% | 17% | 22% | 20% | 24% |
| Online (Highlights, other contents) | 25% | 33% | 27% | 22% | 22% | 12% |
The number of Fans who use live streams to watch sports based on the country is given in the table below.
| Fans in | Online (Live Streams) | TV (Live) |
| China | 54% | 66% |
| Indonesia | 50% | 73% |
| Taiwan | 49% | 60% |
| Philippines | 42% | 59% |
| United Arab Emirates | 42% | 54% |
| Argentina | 42% | 75% |
| India | 51% | 66% |
| Argentina | 42% | 75% |
| Thailand | 41% | 59% |
| Colombia | 38% | 81% |
| Spain | 28% | 68% |
| Australia | 27% | 62% |
| Canada | 23% | 60% |
| Italy | 25% | 67% |
Now, you can understand people around the world are getting involved with the live streaming service to stream sports events. In the future, it will rule the sports industry for streaming.
Conclusion:
Sports fans always want a flexible service from the provider where they can enjoy their favorite sports events. Sad but true, most of the time it is not possible. That’s why cable television and other traditional ways to watch sports events are moving away from the heart of sports fans.
Live streaming is making sports streaming much better and more user-friendly. It makes the service accessible to any corner of the world.
When you don’t have access to a specific platform, use a VPN and get access to enjoy the sports events. That’s all!
