Home News Stand The Impact of Consumer Technology on the Online Gambling Industry

The Impact of Consumer Technology on the Online Gambling Industry

Gambling is a culture. It is a huge part of the global community. A lot of people are used to the traditional brick and mortar casino setting. But thanks to the upsurge in technological advancement and increase in affordable internet access, the online gambling industry is gaining more ground than ever before. Online casinos and gambling sites are leveraging on innovative technology to offer top quality gaming experience for consumers. This has greatly increased the popularity of the industry globally as the number of customers keeps sky-rocketing.

Technology has greatly influenced many industries, including regular casino and gambling. The availability of portable devices is also a major factor in the development of the online gambling industry. Gambling sites and online casinos can now be easily accessed from anywhere in the world.  The impact of technology in the industry is simply breathtaking. With the estimated industry worth increasing from $38bn in 2015 to over $42bn in 2018, one can only say that it’s only a matter of time before online casinos and gambling websites completely wipe off traditional casinos.

The introduction of digital technology into the online gambling industry is sparking a positive response from gamers, site owners and software developers. We have discussed 5 major impacts that consumer technology has had on online gambling and casino sites. Let’s dive in!


There are over 4.1 billion Internet users. Out of this chunk, over 3.5 billion are smartphone users. This means that over half of the world’s population can connect to the internet, at any time, from anywhere at their convenience. It also means that online casinos and gambling websites have prospective customers all over the world. People can participate in any game if their choice via their laptops, tablets or smartphones.


Nothing says fun than playing Blackjack on an online casino with a VR headset!

AR (Augmented Reality) and VR (Virtual Reality) are fast developing technologies and they are bringing a whole new flavor to user experience in online casino gaming. With near-reality graphics and scintillating audio quality, you can enjoy a good game of poker from the comfort of your home without missing the fun of being in an actual casino. This is a whole new level of immersive gaming. With technologies like these, gambling site owners can assure their customers of ultimate gaming satisfaction.


Not only do gamers not have to carry loads of cash around, but they can also place their bets and get paid in cryptocurrency.

Third-party digital payment systems, such as PayPal, debit cards, and credit cards, makes it easier for gamers to place bets and to get their stake(s) or wins. Digital payment systems are secure and fast. Some online gambling sites and casinos also recognize e-wallets and cryptocurrency such as Bitcoin as a means of payment.


The core of data analytics and big data is to promote personalized and consumer-based marketing strategies. The incorporation of data-based technology in online gambling allows the owners of the site to study gamer’s behavior during their stay on the site. This data can then be used in personalizing the user’s experience in subsequent site visits.

Another thriving technology is predictive analytics. Site owners can use derived data in predicting future events such as gamer’s bet, odds, etc.


The introduction of levels, rewards and other game-like features into online gambling has made it much more exciting and addictive for consumers around the world.


Technology is inevitable. Top online gambling sites have leveraged on innovative ways to promote consumer satisfaction. You can start your online gambling journey by visiting onlinecasinohex.nl today!

Exit mobile version