We often take water for granted as clean and safe drinking water is considered a basic necessity. Unfortunately it is still difficult for some people around the world to get access to safe, clean drinking water. Across the globe, 663 million people lack access to clean and safe drinking water. That is way too many people. Women and children in Africa, South America, and Asia spend hours every day walking many miles to collect water and all too often that water is contaminated. This contaminated water ends up causing diseases and serious illnesses to the people who drink and cook with it. Women and children often bear the burden of walking hours each day for water, using time that could be better spent at school or work. Access to clean and safe drinking water truly transforms lives, and now there is a way for anyone to get involved and help. Emergen-C® and charity: water have launched a long-term partnership to transform lives in developing countries and intend to help bring clean, safe drinking water to communities throughout Ethiopia.
March 22nd is world Water Day. Actress Lori Loughlin and Scott Harrison, founder and CEO of charity: water, are calling on Americans to help “lift the burden” by getting involved. To get involved anyone can take the #40Pounds Challenge. The #40Pounds Challenge is easy for anyone to get involved so there is no reason not to. All you have to do is upload a picture of yourself to any social media account holding anything that weighs approximately 40 pounds to represent the burden women and young girls without access to clean and safe water have to carry every day. For every photo posted, a $5 donation will go to charity: water and directly to fund water projects in Ethiopia. This will both bring awareness to the fact that clean water is not something everyone has access to and will donate money to charity:water.
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