Sivantos – Innovative Hearing Aids | NewsWatch Review

Tech Review

Here at NewsWatch, stories about the fusion of health and technology are a favorite topic. In the United Sates, hearing loss is the third most common health problem. That means it affects more than 48 million Americans. Untreated hearing loss has been linked to a multitude of issues like social isolation, cognitive decline, and even dementia. To learn more about hearing loss and ways to overcome it, we sat down with Dr. Eric Branda from Sivantos.

“We enjoy communicating with friends and family, and hearing loss directly affects communication. We recently did a survey, it was 2015 “A Life At Fifty Plus” survey, and some of the key findings that get really interesting is we talk about the amount of hearing loss that’s out there. Yet for people with mild to moderate hearing loss, only about 16% are wearing hearing technology and doing something about it. Then, if we look at the more severe to profound group, because it’s more noticeable for the hearing loss they have more challenges…we do see that number increase, but only to 53%…”

“I mean we’re actually working with smart hearing aids. The hearing aids are very automatic. They look at the environment. They decide what needs to happen to make the best listening situation for the wearer. Then we open up things like connectivity, using things like apps, using their phone to be a driver for it, while the hearing aid can still do everything and interact with it. So we really open up the world for them and bring that smart wearable technology to the hearing aid wearer.”

-Dr. Eric Branda, Sivantos To learn more about the Sivantos study on hearing loss or their latest hearing aid devices, head on over to usa.bestsoundtechnology.com.

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